10 Ways to Make Offers Without the Hard Sales

The anti-guru sales approach that actually works.

Links:

• The Niche of One Academy is open. It’s a free, useful community for solo creators.

• If you use Medium, this is one of the best strategy eBooks out there with proven tips that work.

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You know what I hate?

Getting clickbaited into reading something only to hit a wall of “BUY NOW OR MISS OUT FOREVER.”

Yeah. That fake scarcity psychological marketing bullshit just pisses me off.

I tried selling that way. Felt gross. Got more crickets than sales.

Turns out, a simple one-liner in my daily email works better than any high-pressure tactic ever did.

Here’s what has worked for me, time and time again:

• Link it once, move on – One line. One link. No pressure. “Here’s the thing I made: [link]”

• Let the work speak – Make something useful. People buy because it solved their problem, not because you begged.

• Show, don’t sell – Share what you built and why you built it. Skip the pitch.

• Make it stupid easy – Remove friction. Simple page. Clear benefit. One click.

• Price it honestly – Charge what it’s worth. No fake discounts or countdown timers.

• Mention it naturally – Weave offers into helpful content. Context over interruption.

• Solve one problem – Each offer fixes one specific thing. No kitchen-sink packages.

• Skip the launch drama – Just make it available. No 47-email sequences.

• Answer questions straight – Someone asks? Tell them exactly what it does and costs.

• Let them decide – Present the option. Trust them to know if they need it.

The best sales happen when people feel helped, not hustled.

Make something worth buying, mention it exists, then get back to being useful.

Believe it or not, people appreciate not being treated like an ATM. If you give them the choice, without the pressure, they're much more likely to buy.

What’s your go-to way to share offers without feeling like a sleazeball? Hit reply and tell me.