Subscribe NOW and get FREE Strangeness!

Don't HESITATE! Limitless supplies of free weird.

I decided to write a theme song for Niche of One.

You’re welcome.

Join the Cult.

Now, what do you get?

Every Sunday at 9am, you get an email. Call it a dispatch from the margins. Call it an e-zine for weirdos. Call it whatever you want—but it shows up, and it’s free.

The rest of the week? Random transmissions when something needs saying. Maybe Tuesday. Maybe nothing until the next Sunday. No content calendar. No posting schedule designed to please an algorithm. Just whatever’s worth the bandwidth. Also free.

I do sell things at my store.

This is not a business newsletter.

It’s not self-help. It’s not going to teach you tactics or strategies or frameworks—unless I’ve actually lived through the thing and have scars to prove it. When I write about operations, it’s because I’ve run them. When I write about consciousness, it’s because I’ve been there. When I write about institutional betrayal, it’s because the fuckers earned it.

What you get: essays that treat mundane topics with literary weight. Fiction that bleeds into reality. Observations about systems, consciousness, chaos, and the beautiful machinery underneath consensus reality.

Sometimes it’s Japanese philosophy. Sometimes it’s survival psychology. Sometimes it’s apartment guerrilla farming or the ethics of protective violence or why most business advice is horseshit designed to separate you from your money.

The connecting thread? Pattern recognition. A refusal to stay in one lane. An encyclopedia brain that finds unity beneath surface diversity—and isn’t afraid to say when things don’t connect, because sometimes art is just art and food is just good food.

“Niche of One” is not some bullshit marketing terminology made up by a dude with a bad haircut.

It’s a fucking artist doing art shit while also having an opinion about things.

---

What this ain’t

I’m not here to teach you how to scale. I’m not here to optimize your funnel or leverage your platform or any other corporate-speak nonsense that sounds like a TED talk fucked a Ponzi scheme.

I used to do that, and it was boring.

I don’t have a guru complex. I’m not selling you a course on how to build a seven-figure empire. I’m not promising transformation or breakthroughs or any other shit that requires you to first believe I have answers you don’t.

This is a zine. It has rough edges on purpose. The aesthetic is lo-fi because polish is a lie and I’m done pretending otherwise.

If you want business advice, go find someone who’s built an empire and wants to sell you the map. If you want spiritual guidance, find a teacher who believes they have the answers. If you want content optimized for maximum shareability and minimum offense, there are ten thousand creators performing authenticity on Instagram who will serve you better.

If you want to do things instead of think about them, then welcome.

I could be wrong about everything I write. Probably am wrong about some of it. Good either way. The goal isn’t to convince you—it’s to get you thinking. To share observations from a vantage point most people don’t have access to. To ask dangerous questions institutions would rather you ignore.

You don’t have to agree with me. You probably shouldn’t.

---

The Sunday email is the given.

It’s substantial—20+ minutes of reading if you actually engage with it. Lead essay, shorter pieces, whatever else needs saying that week.

During the week, I might send something. Might not. If there’s a thought that won’t wait until Sunday, you’ll get it. If not, radio silence until the next dispatch.

Everything’s free. The only time money changes hands is when I make something worth buying—guides, ebooks, PDFs, whatever takes shape.

No paywalls. No premium tiers. No “upgrade to unlock the real content” bullshit. If I make something that solves a problem or explores a topic deep enough to be worth your money, I’ll sell it to you directly. Otherwise, it’s all here.

Subscribe and you’re in. Unsubscribe whenever the vibe shifts and it’s no longer serving you. No hard feelings. This isn’t for everyone, and that’s the point.

---

Who the fuck likes this?

Pattern-seekers. Weirdos. People allergic to guru culture and consensus reality. Folks who read widely and connect dots nobody else sees. Veterans. Chaos magicians. Minimalists. Writers. Artists. Anyone who’s looked at mainstream creator advice and thought, “This is designed to make me a cog in someone else’s machine.”

If you like weird, entertaining things that make you think, you’ll be fine here. If you want safety and comfort and advice that won’t challenge you, this is the wrong neighborhood.

If you’ve ever suspected the game is rigged and reality is stranger than institutions admit, pull up a chair. If you’re done with performance and want raw observation from someone who’s been places most people haven’t, stay a while.

Join the cult. See what happens.