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Jamie Northrup's avatar

Simple and specific sells, love this, going to share it in my newsletter :)

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Joe Forrest | The Ops Guy's avatar

Thank you, sir! I've been doing a lot of research behind the scenes, and the one thing that sticks out is exactly what you said... simple and specific sells. We kind of both knew that, but when research backs it up, it really solidifies the point.

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Jamie Northrup's avatar

I find that I know it until it comes time to take action and I often forget it lol

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Joe Forrest | The Ops Guy's avatar

Same! I typically have to go back during editing and revise. I have a specific part of one of SOPs that says, "Did you make it simple or did you over complicate it?"

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Jamie Northrup's avatar

Smart step in your SOP!

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